It's always the same story: just when you thought you had enough Sanrio merch, the company dreams up something much cuter than anything in your collection. Prepare for it to happen again with Sanrio's Hello Kitty "Sushi Mascot" series.
These delicious-looking plush toy keychains feature Hello Kitty as sushi! The cute kitty plays the rice component and is accompanied by different toppings: salmon roe, salmon, tuna and shrimp.
Photo from Sanrio
Use them as keychains, or display them on little sushi plates and trays for maximum squeal-inducing appeal.
Photo from Sanrio
The Hello Kitty Sushi Keychains retail at 1,540 Yen each (~ S$13.78) in Japan. You can also get it online on Taobao.com for 75 Yuan each (~ S$14.26).