Ex Boutique Giant 'm)phosis' Reopens & Ready To Expand Islandwide!

By christinelai on 06 Jun 2018

After 3 years hiatus, homegirl brand m)phosis reopened its FIRST OUTLET at Century Square, Tampines! It's back with a splash of colours, breaking out from the old black and white mains. Previously known for its cutting-edge designs, it was the talk of the town. It was a big player back then. Will this reopening be another milestone for them and a great addition to our shopping list?

Photo from Girlsdaily SG

Pick up a book and start flipping through their new style and philosophy.

Photo from Girlsdaily SG

Even before the Love Bonito and The Editor's Market hype, the former was known for its sleek and chic black and white dresses, tops, bottoms and etc. This new makeover comes with green, red, blue on a more down-to-earth tone. It is catered more towards the working class with quality fabric choices. It's a little too thick for my liking. What do you think?

Did you also note the steep change in style?

via GIPHY

We spoke to the ground staff and we know, m)phosis is planning to expand all across Singapore. We also confirmed that there is a change in the management so everything will change. We learnt that the brand's trademark has expired and it is now bought over by Decks, which owns Surfers Paradise and Island Shop.

In short, it is unlikely to stay the same. There is no affiliation between the old and the new.

Black Oversized Shirt $49

Photo from Girlsdaily SG

Knitted Maxi Dress With Slit $59
Available in 3 colors: Red, Blue & Green

The Brand
According to the brand, m)phosis comes from a twist on the word "metamorphosis", it stands for the transformation a woman will experience when she allows her clothing to impact her wardrobe and her life.

Some Possible Looks From The Collection

Photo from Girlsdaily SG

We truly love the philosophy behind this brand!! Every girl must transform with dignity into a beautiful woman, confident in her own skin and style, ageing with grace and no shame.

via GIPHY

Back in 2015, when it was announced that this well-loved brand will shut down all its store locally and overseas due to cash flow problems, many were angry and sad. Since then, there really isn't quite a boutique like this.

The old:

Photo from Straits Times