New H&M Singapore Pop-Up "Cafe", Print On Demand Booth, Limited Edition Pieces & More
Tomorrow, 3 September 2021, is a big day for H&M Singapore as it'll be exactly 10 years since the opening of its flagship store at Orchard Building.
To celebrate their 10th anniversary, shoppers will be able to enjoy freebies, discounts, clothes-printing services and more in the month of September.
Keep reading to find out more!
STORIES - An Insta-Worthy Photo Spot
Photo from GirlStyle Singapore
A corner of level 2 of the Orchard Building store has been transformed into a whimsical IG-worthy photo opportunity. Shoppers are invited to share their best stories of memories with H&M at this exhibit or via social media. The best story wins a H&M $500 gift card with one winner per week.
Print On Demand - Customise Your Clothes with Limited Edition Prints
With any garment purchased at H&M in the month of September, you can have it customised with an exclusive 10th anniversary graphic print. These prints are created by four female illustrators with a variety of styles from punchy colour palettes to abstract.
Photo from GirlStyle Singapore
Simply choose a print and hand over your garment to the staff! It's best to go with clothes in light colours and made with fabric that's suitable for printing, like a white cotton t-shirt, for instance.
Photo from GirlStyle Singapore
Prints by each illustrator will be released weekly, our favourite is Marie Toh's ethereal and dreamlike work which will be available in week 4 from 24 to 30 September.
Photo from GirlStyle Singapore
The Perfect Serve
This pop-up "cafe" is a corner with food carts and seats where shoppers can redeem free snacks and drinks with every purchase of $50 at the store. We put double quotation marks on "cafe" as you can't actually eat or drink there. Shoppers are free to rest & relax at the seating areas but the food and drinks are only for takeaway.
Photo from GirlStyle Singapore
Have a coffee by Coffee Break, a lychee, rose & raspberry or pineapple, mango & coconut cupcake by Maison Sucree, or a mocktail by Gudsht.
Photo from GirlStyle Singapore
Photo from GirlStyle Singapore
Photo from GirlStyle Singapore
10 by 10 - Limited Edition Pieces by Singapore-based Artists and Craftsmen
At the entrance of the store is a little exhibition area where you can browse a selection of unique products from furniture to fashion and home accessories by Singapore-based artists and craftsmen. You can scan the QR codes to shop for the products online.
Photo from GirlStyle Singapore
Some highlights are modern jewellery made from natural materials from WoonHung, minimalist leather goods by Forest Child, and quirky ceramic tablewear by Eat & Sip.
Photo from GirlStyle Singapore
Photo from GirlStyle Singapore
In-Store & Online Deals
Of course, this celebration also includes a good sale. There will be a series of limited offers on select pieces from now till 5 September and a one-day only 25% storewide discount on full priced items on 3 September. These offers will run both in-stores and online on HM.com and Zalora.
Two vouchers, instead of one, will also be given for every bag of clothes dropped off at the I:CO garment collecting boxes in any H&M stores island wide.
More things to do in September:
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Text by: GirlStyle SG