Celebrate Pink Dot With Limited Edition “Love All Shades” T-Shirt & Stickers By GOODSTUPH
The annual Pink Dot event will return to Hong Lim Park this June 18 and if you’re wondering what to wear in support of the Pride celebrations, here’s a cool idea.
Photo from GOODSTUPH
Homegrown social marketing agency GOODSTUPH has unveiled a series of limited edition merchandise themed around their “Love All Shades” campaign. Not only does the collection honour our local LGBTQ+ community, the designs also aim to support minority races within the community, encouraging us to celebrate our differences.
Photo from GOODSTUPH
Designed by the company’s resident creative Stella Seetoh, T-shirts (S$30) and sets of stickers are emblazoned with the tagline “Love All Shades”, along with an illustrated graphic featuring bodies of various skin tones. Silkscreen and digital heat transfer printed on Gildan Premium Cotton T-shirts, the tees are made to keep you comfortable in the tropical heat.
Photo from GOODSTUPH
Those who make their orders before June 18 will receive a pack of stickers sporting empowering messages of acceptance with phrases like “Brown & Proud” and “Brown is Beautiful.” All profits from the merch purchases will be donated to Pink Dot SG, which is entirely volunteer-run and relies on the generosity of supporters to fund the movement.
Photo from GOODSTUPH
Pat Law, founder of GOODSTUPH, said: “Diversity and inclusivity run deep in our veins in GOODSTUPH. 22% of us are LGBTQ+ and 32% of us are of minority races.”
“In addition to our continual support for Pink Dot, we feel it’s important for us to address the discrimination minority races sometimes face, within the LGBTQ+ community itself. We are part of the problem, but there comes the opportunity to be part of the solution.”
Shop the merch here.
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