The New Gucci Bloom Eau De Toilette Is A Feminine Floral Perfume In A Frosted Pink Bottle, Now In Singapore

By Rachel Yohannan on 23 Mar 2022

Senior Digital Editor

Crazy cat lady who loves afternoon tea, kawaii Japanese fashion, and all things Sanrio.

Gucci Beauty’s signature Bloom perfume has been reinvented into a new rendition, the Bloom Eau de Toilette - a feminine floral scent that smells like a bed of flowers. Here’s all you need to know about this fragrance housed in a pretty pink bottle, which just launched in Singapore this 2022.

P.S.: You'll also like this trending Juicy Peach perfume that comes in a luxe gold bunny-topped "Easter egg"!

Read on to find where to get the new Gucci Bloom Eau de Toilette in Singapore!

Photo from Gucci

Gucci Beauty’s new Gucci Bloom Eau de Toilette stays true to the original main ingredients of the original Bloom EDP: Jasmine, Tuberose, and Rangoon Creeper. This is given additional depth with Neroli accord, which has hints of honeyed sweetness and fresh citrus, and the overall result is one that smells like a garden of fresh blooms at the height of Spring.

Photo from Gucci

Similar to the other Gucci Bloom scents, this one is also in a square-shaped frosted glass bottle, but comes in a paler pink shade to embody the femininity and luminosity of the fragrance it carries. This is also given a touch of fairytale-like elegance with prints of butterflies, cherry branches and flowers, and leaves, with the box packaging bearing the same motifs.

Photo from Gucci

The Gucci Bloom Eau de Toilette can be purchased at Gucci Beauty counters (Takashimaya, Tangs, BHG and Metro) as well as at Sephora. Each bottle costs $117 for 30ml, $147 for 50ml, and $198 for 100ml.