Blush Placement Guide: How To Apply Blush For Your Face Shape

By Allison Kong on 28 Mar 2025

Writes about all things beauty, fashion, lifestyle, and entertainment. When she’s not writing, she’s probably lost in a daydream.

Blush isn’t just about adding colour, it’s the secret to a fresh, lifted look! But let’s be real, not every technique works for everyone. Ever followed a TikTok trend only to end up looking flushed in all the wrong places? The key is knowing where to apply blush based on your face shape. Let’s break it down so you can find the perfect blush placement for your face shape!

Round-Shaped Face

Photo from Getty Images, Pinterest, GirlStyle Singapore

Got a soft, round face with a shorter middle section and a narrow forehead? The goal is to create some length. Apply your blush slightly below your cheekbones in a vertical, outward motion to lift and slim the face. Avoid applying it in the centre or going too horizontal—it’ll just make your face look rounder and wider.
Square-Shaped Face

Photo from Pinterest, GirlStyle Singapore

Strong jawline, high cheekbones, and a short centre? The trick is to soften the angles. Focus on the widest part of your cheeks and blend inward to keep everything looking balanced. A light touch under the apples of your cheeks and under the eyes works wonders. If your cheekbones are extra prominent, apply blush below them instead of on top.

Photo from Pinterest, GirlStyle Singapore
Hexagonal-Shaped Face

Photo from IMDC, Pinterest, GirlStyle Singapore

This face shape is all about structure, with a more prominent chin and no defined cheekbones. Similar to a square face, apply blush from the inside of your cheeks outward, but keep the focus on your cheekbones to add some much-needed definition.
Inverted Triangle-Shaped Face

Photo from Oneily Vibe, Pinterest, GirlStyle Singapore

A wide forehead and a smaller chin (think egg shape) need some balancing. Apply your blush in a straight, horizontal line across your cheeks to even out proportions and bring attention downward.
Heart-Shaped Face

Photo from The Chosunilbo JNS/Imazins via Getty Images, Pinterest, GirlStyle Singapore

Your face is widest at the forehead and narrows down to a defined, pointed chin. Since you likely have high cheekbones, apply blush just slightly outward on both sides—don’t drag it too far toward your temples, or your face may look even longer.
Oblong-Shaped Face

Photo from @chaerrry0 via Instagram, Pinterest, GirlStyle Singapore

If your face is on the longer side with a narrow structure, you’ll want to shorten it visually. Apply blush horizontally across the highest part of your cheekbones, this helps break up the length. For extra balance, try a bit on the centre of your nose and under your chin to bring everything together.

Photo from 欢仔儿Ashley via 小红书, GirlStyle Singapore
Diamond-Shaped Face

Photo from @mina_sr_my via Instagram, Pinterest, GirlStyle Singapore

Sharp cheekbones, a pointed chin, and no jaw definition? Blush placement can soften things up! Apply it on the cheeks, along the hairline, and a bit under the chin. Avoid focusing too much in the centre, or your face might look even longer.