Tod's ‘The Art Of Craftsmanship’ Pop-Up Store At Orchard Road Has Giant Installations & A Capsule Collection
Need a vibrant dash of colour in your next profile picture or to spruce up your Instagram feed? You might want to head over to Tod's at Paragon on Orchard Road over the weekend and check out their pop-up event! Created in collaboration with photographer Tim Walker, the ‘The Art Of Craftsmanship’ project is all about highlighting the artisanal work put into each iconic Tod's — and it will be open to the public from now till 22 October.
Located at the Atrium 2 on Level 1, the pop-up celebrates the brand's handcrafting skills, artisanal savoir-faire and Italian heritage. Visitors will also be able to browse Tod's exclusive capsule collection, consisting of pieces like their signature Gommino shoes and T Timeless bags.
Photo from Tod's
What's unique about this pop-up is the giant displays of artisans’ tools like measuring tapes and thimbles — if you take a walk around, you'll also discover shiny and reflective life-sized scissors and needles placed around the space.
Photo from Tod's
These larger-than-life pieces are recreations of Walker's surrealist photo and video artworks, which play on the size and symbolism of crafting materials like fabric, thread and other tools. You can view and learn more about his work from his recent exhibition in Singapore on Tod's website here.
Photo from Tim Walker
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