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New Etude House Milky Skincare & Makeup Collection In Singapore Has Cute Milk Carton Packaging

New Etude House Milky Skincare & Makeup Collection In Singapore Has Cute Milk Carton Packaging

Shopping Cosmetics
By Karmen on 28 Dec 2020
Digital Editor

Etude House is releasing a new Milky New Year makeup and skincare collection on 1 January 2021 in Singapore and the packaging looks too cute to resist. Soft and creamy milk-inspired colours are packaged in milk carton boxes, cow prints and more.

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Keep reading to check them out

#1 Etude House Soon Jung Hydro Barrier Cream

Etude House Soon Jung Hydro Barrier CreamPhoto from Etude House

This cult favourite moisturiser is in a new milk carton-shaped box so you can feel like you're applying milk pudding on your face! 92% of it is made of moisturising ingredients such as glycerin. It also helps to strengthen skin barrier with Panthensoside™.

#2 Etude House Milk Tone Up Base

Etude House Milk Tone Up BasePhoto from Etude House

Another product in milk carton-shaped packaging is this makeup base. Apply it before your foundation and concealer to brighten your skin and neutralise redness for milk-like skin. It also contains SPF30++.

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#3 Etude House Milky New Year Play Colour Eyes

Etude House Milky New Year Play Colour EyesPhoto from Etude House

The collection also has three new milk-inspired eyeshadow palettes with adorable cow prints on the packaging. Each palette contains 5 matte shades, three glitters and one shimmer.

Strawberry Milk comes in a pale pink palette and the shades are inspired by strawberries and strawberry smoothies with a mix of pretty pinks and pink-tone neutrals.

Etude House Milky New Year Play Colour Eyes strawberry milkPhoto from Etude House

As its name suggests, Banana Milk has yellowish-brown shades as well as golds and bronzes.

Etude House Milky New Year Play Colour Eyes banana milkPhoto from Etude House

The Blueberry Milk eyeshadow palette contains a mix of purples, pinks, mauves and creams.

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Etude House Milky New Year Play Colour Eyes blueberryPhoto from Etude House

#4 Etude House Milk Cheek

Etude House Milk Cheek blusherPhoto from Etude House

Lastly are these three cheek colours that have a smooth and soft texture that melts into the skin for soft, immaculate colour like a drop of milk on your cheeks.

Choose from three colours: Strawberry Milk - a soft pink, Banana Milk - a natural apricot colour and Blueberry Milk - a light purple. You can also mix these colours together to create a unique shade.

While the prices aren't released yet, we're guessing the products will be around $10 - $30 each based on the Etude House Korea prices.

This Milky New Year collection will be available in Singapore on 1 January 2021 on Etude House's official Shopee Mall store here: shopee.sg/etude.

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