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Pomelo X Smiley: Retro Streetwear With The Iconic Smiley Emoji For A Touch Of Cuteness

Pomelo X Smiley: Retro Streetwear With The Iconic Smiley Emoji For A Touch Of Cuteness

Apparel
By Wei Yin on 15 Jul 2020
Digital Editor

Following a successful collaboration in 2019, fashion brand Pomelo and renowned lifestyle brand The Smiley Company is working together again for a second time!

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Inspired by '70s pop culture and expressive streetwear, the new collection includes hoodies, tees, jeans, tote bags, and even face masks. Each of them is adorned with the iconic smiley emoji motif, sure to bring a smile to your face.

Check them out below!

Tops

Pomelo x Smiley striped teePhoto from Pomelo

Pomelo x Smiley striped tee in whitePhoto from Pomelo

Pomelo x Smiley contrast trim teePhoto from Pomelo

Pomelo x Smiley cropped graphic teePhoto from Pomelo

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Pomelo x Smiley purple crop topPhoto from Pomelo

Pomelo x Smiley yellow crop topPhoto from Pomelo

Capturing the message of youthfulness, freedom, positivity and happiness, these tops serve as a perfect reminder for you to look forward to brighter days ahead.

Bottoms

Pomelo x Smiley high waist jeans whitePhoto from Pomelo

Pomelo x Smiley denim skirtPhoto from Pomelo

Pomelo x Smiley white skirtPhoto from Pomelo

Pomelo x Smiley high waist jeans light bluePhoto from Pomelo

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Pomelo x Smiley high waist shortsPhoto from Pomelo

Pomelo x Smiley ripped jeansPhoto from Pomelo

Pomelo x Smiley wide leg jeansPhoto from Pomelo

Bring good vibes with you everywhere you go in these bottoms ranging from skirts, shorts to jeans.

Outerwear

Pomelo x Smiley black hoodiePhoto from Pomelo

Pomelo x Smiley white hoodie Photo from Pomelo

Pomelo x Smiley denim jacketPhoto from Pomelo

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Feel snug and warm in these hoodies and denim jacket with bold graphics to bring a cheerful twist to your everyday monochromatic wardrobe.

Dresses

Pomelo x Smiley lilac dressPhoto from Pomelo

Pomelo x Smiley white dressPhoto from Pomelo

Cop these dresses in a sweet lilac colour or crisp white shade that are both fashionable, comfortable and easy to wear!

Hats

Pomelo x Smiley baseball cap blackPhoto from Pomelo

Pomelo x Smiley pink baseball hatPhoto from Pomelo

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Pomelo x Smiley bucket hat blackPhoto from Pomelo

Pomelo x Smiley bucket hat with smileyPhoto from Pomelo

Pomelo x Smiley polka dot bucket hatPhoto from Pomelo

Pomelo x Smiley typo bucket hatPhoto from Pomelo

Pomelo x Smiley typo bucket hat whitePhoto from Pomelo

Take your hypebae look to the next level with these baseball caps and bucket hats adorned with smiley faces and alphabets that spell out "SMILEY".

Face masks

Pomelo x Smiley black face maskPhoto from Pomelo

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Pomelo x Smiley polka dot black maskPhoto from Pomelo

Pomelo x Smiley white polka dot face maskPhoto from Pomelo

Pomelo x Smiley black typo face maskPhoto from Pomelo

Pomelo x Smiley white typo face maskPhoto from Pomelo

Since wearing face masks is a need now, why not get these cute ones in black or white to easily match with any outfit?

Bags

Pomelo x Smiley white tote bagPhoto from Pomelo

Pomelo x Smiley originals tote bagPhoto from Pomelo

Complete your #OOTD with one of these summer-ready tote bags.

The Pomelo x Smiley collection is exclusively available on pomelofashion.com and the Pomelo app with prices starting from $14.

While you are here, check out the Adidas China x Gudetama collection.

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Text by: GirlStyle SG