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KOI Launches Adorable Bubble Tea EZ-Link Charms This National Day

KOI Launches Adorable Bubble Tea EZ-Link Charms This National Day

Lifestyle Shopping
By Karmen on 23 Jul 2024
Digital Editor
Has severe RBF but is fairly jolly and carefree on the inside. Degree of life satisfaction is heavily influenced by food.

From blind box toys to poker cards, KOI Thé is feeding us bubble tea enthusiasts (read: addicts) with all kinds of cute merchandise these days, and best believe we're eating it all up. The bubble tea chain's latest creation is something we all need for our daily commute - the KOI Bubble Tea EZ-Link Charm!

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Made in celebration of Singapore's 59th birthday this National Day, the charm features KOI's BB Bear mascot dressed on theme in a red & white 'I <3 SG' t-shirt as well as a bubble tea charm that looks like a miniature milk tea filled with red boba topping.

KOI Bubble Tea EZ-Link CharmPhoto from KOI

This limited edition item is set to launch this Friday, on 26 July 2024 at all KOI outlets, while stocks last. Each retails at $23.90 (including $3 top-up value) with purchase of any drink at KOI.

It can be used like any other EZ-Link charm. Tap the charm to make payment for transport on trains and buses, or when you're shopping and dining. And here's something extra that bubble tea lovers will appreciate: the charm will accumulate $1 cashback with $6 spent in a single transaction at participating KOI outlets from 26 July to 19 September 2024.

To keep track of your cashback earnings and transactions, download and pair the KOI SG59 Bubble Tea SimplyGo EZ-Link charm into your SimplyGo app (Google Play | App Store).

Check out the full list of participating KOI outlets here.

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