Go Back To 'School' At The Lancôme Idôle House Pop-Up In ION Orchard
Beauty junkies are in for a treat. Lancôme is opening an Idôle House pop-up, the first of its kind, at ION Orchard from 22 to 31 May. This back-to-school-themed playground will showcase all-new products along with photo ops and complimentary samples.
Expect a fantasy school you wish you attended. Think saccharine pinks galore and K-pop music video-worthy installations. 'Students' reporting to school can start by scanning the QR code at the entrance. Past the puffy-looking facade is a nostalgic sight - lockers!
Photo from GirlStyle Singapore
This isn't just for photo ops either, every locker can be opened! Push the door and it'll pop open to reveal Idôle fragrances and makeup products.
Keep a lookout for the section of lockers that leads to a secret room that oozes y2k vibes.
Photo from GirlStyle Singapore
After that, head to the playfully named Call Me, Maybe? station for an empowering message before heading to the Idôle Lab to find out more about the science behind Lancôme's Idôle fragrances.
Photo from GirlStyle Singapore
Photo from GirlStyle Singapore
Next is a classroom-like zone that offers personalised make-up services, make-up Masterclasses and complimentary Skin Screen Analysis.
Photo from GirlStyle Singapore
End the journey on a high note with a graduation-inspired photo at the free photo booth and redeem a 'graduation' gift from the vending machine.
Photo from GirlStyle Singapore
Photo from GirlStyle Singapore
This Lancôme pop-up is launched alongside the new Idôle L'Eau De Toilette that has a unique Shincha green tea accord infused with Teadione. Shoppers who decide to treat themselves to any Idôle fragrance will receive gorgeous charms to decorate their fragrance bottles!
Photo from GirlStyle Singapore
Photo from Lancôme
The Lancôme Idôle House will be open to the public and located at ION Orchard B4 from 22 to 31 May 2024.
