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This Shoe Brand Has Adorable Sneakers With Character Illustrations, Get Them Online In Singapore

This Shoe Brand Has Adorable Sneakers With Character Illustrations, Get Them Online In Singapore

Fashion Footwear
By Karmen on 25 Jan 2023
Digital Editor

Whether you actually need a new pair of sneakers or not, it'll be hard to resist the adorable MoWen sneakers!


This affordable Chinese footwear brand puts a kawaii spin to the wardrobe staple with intricate character-themed designs that look like hand-drawn illustrations.

MoWen Hello Kitty SneakersPhoto from MoWen

MoWen Bear SneakersPhoto from MoWen

MoWen's range of sneakers feature every possible popular character you can think of. Of course, there are the all-time favourites - Sanrio characters like Hello Kitty and Cinnamoroll, Doraemon and Winnie-the-Pooh. If those aren't your cup of tea, there are still more sneakers with other beloved icons like Tom & Jerry, Toy Story's Lotso, Sailor Moon and Crayon Shin-Chan.

These character designs add a subtle pop of colour to the otherwise plain white sneakers which makes them easy to match with most outfits. Aesthetics aside, they're designed for a comfortable fit, with soft and breathable cotton fabric, vegan leather upper and a lightweight, non-slip rubber sole.

MoWen Doraemon SneakersPhoto from MoWen

MoWen Lotso SneakersPhoto from MoWen


Or go for a bolder look with MoWen's range of sneakers in pastel colourways.

MoWenPhoto from MoWen

These sneakers have a similar shape and design but are covered in contrasting pastel blues, pinks and yellows making for a harmonious yet statement look.

MoWen My Melody SneakersPhoto from MoWen

MoWen Cinnamoroll SneakersPhoto from MoWen

MoWen Crayon Shin-Chan SneakersPhoto from MoWen

If you're not convinced yet, MoWen's price tags might give you the final push! Their sneakers retail from $17 to $25 with shipping costs to Singapore at about $7.

Shop the MoWen character-themed sneakers at